Living in London
Dubai developer creates residential property with Versace in the UK.
The “One” will have all of its 50-story interiors outfitted by Italian fashion house Versace.
“On the one hand, the name encapsulates London’s position as the world’s most popular capital, while the name lends itself to the architectural wonder that AYKON London One will be,” says Niall McLoughlin, senior vice president of DAMAC Properties.
Originally named AYKON Nine Elms, the project’s name was “re-aligned,” according to developers Nine Elms Property Development, Ltd. — a subsidiary of DAMAC International Limited — as it launches a further limited release of luxury units. Luxury apartments at AYKON, which face the Thames River, were snapped up almost immediately. The residences are expected to be move-in ready by 2020. In March, DAMAC announced a further limited release of luxury units after more than 50 percent of the first phase were sold since the launch in July 2015.
London remains a key destination for affluent buyers. “We partnered with Versace Home to create a unique concept, which offers designers interiors in what is, indisputably, one of the most attractive and sustainable real-estate markets in the world.”
The 360-luxury-condominium building combines a mix of premium penthouses, three-, two- and one-bedrooms units, plus Manhattan-style studio all—with city and river views of the Thames to the Palace of Westminster and the London Eye.
Versace Home, led by artistic director Donatella Versace, will also design amenities, including a state-of-the art gymnasium, indoor swimming pool, spa and private residents’ lounge, along with a children’s play area. There will also be roof gardens and a private cinema area.
Donatella Versace has considered every detail of AYKON London One, according to the developers. Her design handwriting is everywhere, from the mosaic walls of the spa influenced by the icon of Versace, to the intricate Greek Key inlay of the bedroom doors. According to the developer, all of the areas are inspired “by the Greek and Roman myths that are part of the Versace DNA.”
“Versace is synonymous with fashion and luxury and its participation in the real estate business provides the opportunity to fully experience the Versace lifestyle,” said Gian Giacomo Ferraris, CEO of Versace.
“Versace is synonymous with fashion and luxury and its participation in the real estate business provides the opportunity to fully experience the Versace lifestyle.”
The exterior architecture of the building is stunning, as well, and is heralded as a new icon in the London city skyline.
The neighborhood of Nine Elms is considered one of the greatest transformational stories in London. The area where AYKON London One is located is on its way to becoming an ultra-modern destination in central London. Over the last 30 years, the South Bank of the River Thames has made an extraordinary transition from industrial heartland to an internationally recognized cultural destination.
AYKON London One’s neighboring Vauxhall area has seen residential prices rise 69 percent since 2010, and it is expected that the growth rate will continue in the coming years.
For inquires on AYKON ONE contact TRILLIONAIRE GROUP, silvio@trillionairegroup.com or call +1 (305) 934-9742.